I am a senior marketing leader with 25+ years of experience, gained on both the advertising agency and client-side. I help investors, brands, and creative agencies unlock profitable growth.

I’m presently Head of Strategy for P&G at WPP. I have oversight of strategy across the Global WPP / Grey relationship with Procter & Gamble.

My specialty is driving demand for brands by translating consumer and business insights into creative strategy.

I’ve led award-winning, creative work that has delivered growth to some of the world’s top brands, including: FedEx, General Electric, Procter & Gamble/Gillette, Johnson & Johnson, Pepsi, Verizon, and Visa.

I am results-obsessed, with an ability to manage large, cross-functional teams, nurture talent, and deliver breakthroughs that drive market share and ROI. I have a strong orientation to rolling my sleeves up and getting the work done.

Outside of work and family, I spend my time trying (in vain) to copy Roger Federer’s backhand, attending 90s era rock shows, and working my way through the highest-rated recipes on New York Times Cooking.